Our Mission

Our goal with Clever Tiny Homes is to use our experiences at the highest levels of design, construction, technology and manufacturing to deliver incredible homes at highly affordable prices.

We’ve designed some of the world’s most iconic buildings, invented and commercialized advanced technology products and run manufacturing operations around the globe.

Our founders are also family. As we were building a tiny home for ourselves, we realized that we had a unique combination of expertise and backgrounds that could be used to build incredible quality tiny homes at great prices. Our country is short three million homes. We believe everyone who can make a dent in this crisis has a responsibility to do so. Clever Tiny Homes is answering this challenge.

Our Factory

All our tiny homes are built in-house. We operate a 55,000-square-foot factory 1.5 hours South of San Diego in Ensenada, Baja California, Mexico. Our business is headquartered in California and our finished homes ship from San Diego.    

We carefully curate our materials and components for quality, durability and sustainability—and the vast majority of what goes into our homes is sourced from the USA. Our custom-designed trailers are manufactured by McArron Manufacturing in Clovis, CA. Our materials include James Hardie siding, Sheffield Metal roofs, American Standard toilets, OSI Sealing products, Rockwool insulation, Sherwin Williams paints and sustainably certified lumber.  

Our supplier relationships and factory are set up for mass production. By purchasing materials in bulk and building them in an assembly line, we can offer homes of unmatched quality at a fraction of the cost.  

We carefully follow all relevant building codes and government regulations. Our homes are inspected by NOAH Certified to the ANSI 119.5 and NOAH+ standard. We are a registered RV dealer in the state of California, which allows us to legally sell throughout North America. Our factory in Ensenada is an IMMEX-registered facility that manufactures under the USMCA. We pay above-market wages to all our employees and offer a highly sought-after benefits package.  
Our business is a member of the Better Business Bureau and is committed to honest and transparent communications with our customers and vendors. Customers are welcome to visit and tour our facilities at any time.  

Our Leadership Team

Didi Zhao
Founder / Architecture

Didi is an international-award winning architect and designer. She has designed skyscrapers, convention centers, movie theaters, bridges and even entire cities for clients such as Universal Studios, The Venetian Casino and the Beijing Olympics. Her designs have been featured in top global design publications and have been honored with a Cooper Hewitt National Design Award (the U.S.’s top design prize).

Jonathan Palley
Founder / Partnerships / Engineering

Jonathan is an entrepreneur and engineer who previously built multiple successful digitally enabled businesses. Products he's developed and brought to market are used by millions of customers, funded by top-tier Venture Capital firms, featured in Apple stores globally and prescribed by doctors through America. Clever Tiny Homes allows him to combine his passions for carpentry and engineering world-class products. Connect with Jonathan on LinkedIn here

Asa Feinstein
Founder / Manufacturing / Sustainability

A veteran tiny-home dweller, Asa has owned, run and consulted in complex manufacturing activities throughout the world. He started an award-winning, socially conscious factory in the Philippines and consults on building sustainable global supply chains.

Felix Carrillo
Construction

Felix has over 20 years in construction and construction management. He spent a decade in project management at DLB Construction, overseeing commercial-scale projects throughout the United States for large national brands. His diverse portfolio includes projects in the retail, airport, museum and residential sectors.

Diane Caddy
Customer Success

With more than a decade as a seasoned Realtor, Diane has adeptly steered buyers and sellers alike through intricate trajectories of real estate transactions encompassing residential as well as land acquisitions. Her background includes collaborations with leading tech-driven firms like eXp, Opendoor and Purplebricks, underscoring her commitment to exceptional customer service and comprehensive guidance throughout the real estate journey.

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